Download Ebook The Little Book of Gold: Fundraising for Small (and Very Small) Nonprofits, by Erik Hanberg

Download Ebook The Little Book of Gold: Fundraising for Small (and Very Small) Nonprofits, by Erik Hanberg

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The Little Book of Gold: Fundraising for Small (and Very Small) Nonprofits, by Erik Hanberg

Download Ebook The Little Book of Gold: Fundraising for Small (and Very Small) Nonprofits, by Erik Hanberg

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Review

"I've read a ton of books and blogs and newsletters about the topics but they're all for bigger orgs with dedicated staff to each task. Your words were the first that I came across that actually spoke to KIOO and me directly. Thank you for that."--Babita Patel, Executive Director, KIOO Project"I read The Little Book of Gold and thought it was so awesome, I'm having the rest of my non-profit's board read it. I feel like reading this has saved me time in not pursuing stuff you think of as non-profit money making. The book is short and concise and worth the read."--Michaela Eaves, Board Member, Washington State Animal Response Team"It was a perfect primer for me as I prepare for a new role in my agency." -Anne Maack, Child Start, Wichita"A valuable contribution to our colleagues in the nonprofit world--especially those of us in smaller organizations that do not have dedicated fund development staff." -Jose Martinez, Food Bank of Yolo County California

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About the Author

Erik Hanberg is an expert in nonprofit management, fundraising, marketing, and leadership. His books for nonprofits have sold more than 10,000 copies.He has served as the director of two nonprofits, the interim executive director of two more, and served in positions in marketing and fundraising. He has been on more than twelve boards. In addition, he has consulted with nonprofit boards and staff of dozens and dozens of nonprofits and foundations across the country.

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Product details

Paperback: 122 pages

Publisher: CreateSpace Independent Publishing Platform (June 26, 2011)

Language: English

ISBN-10: 147520521X

ISBN-13: 978-1475205213

Product Dimensions:

5.1 x 0.3 x 7.8 inches

Shipping Weight: 4.8 ounces (View shipping rates and policies)

Average Customer Review:

4.3 out of 5 stars

54 customer reviews

Amazon Best Sellers Rank:

#71,839 in Books (See Top 100 in Books)

OUTSTANDING! I'm going to add my rave review to all the others left here. In fact, I'm using (and attributing) some of his great ideas in a chapter of a book I've written--it's that good. Man, authors don't usually give such specific advice (and especially, when it's for a subject that is so small, like a micro-nonprofit). It's like other authors worry that you'll steal their ideas, or that nonprofits are all competing with each other and we shouldn't share ideas. Instead, Erik Hanberg gives specific examples for specific context that totally resonates with anyone who has a board (and any nonprofit is always up for fundraising more money). It's funny, the way we see the world and the way the world actually works are often two different things, and this book shows how nonprofits don't just run themselves and exist from the easy goodwill of people's good hearts, rather, it takes actual work on the part of the employees of a nonprofit to gently steer clients, board members, and donors to do what is best for both themselves and the nonprofit (thus setting up a win-win-win-win...). It's so easy to talk only in terms of huge nonprofit organizations, like most books do, rather than the realities of a small nonprofit, and I LOVE that this book goes into such detail and such specifics. WELL DONE!!!!

I loved the little book of gold. It had so many practical tips in it. I especially loved the story about Linda and how it weaved through the whole book and gave so many actionable tips.As a consultant working with small nonprofits, I could absolutely relate. This book helped steer the little guys away from doing things they shouldn't be doing and kept them focused on what they should! And of course as a recurring gift guru, I loved the fact that it referred to making recurring donations as a great way to help provide sustainable revenue. Thank you Erik!

I read this and thought it was so awesome, I'm having the rest of my non-profit's board read it. What makes it awesome is that it's thin on theory and heavy on specific methods and details. The author gives links to tools he's developed -- nothing too technical, just spreadsheets and stuff -- and his advice is both well-written and makes sense. I feel like reading this has saved me time in not pursuing stuff you think of as non-profit money making (like most fundraisers), ways to go about asking people for money including really simple formulas for how to arrive at the best number, how to ask people for big donations, when to have networking events, who your best bets are (not who you think!), and what role the board in an organization should play.The author has very good real world experience, and the information feels genuine and trustworthy. The book is short and concise and worth the read.

This book is practical and methodical. Read by the author, it is not read as entertainment, as some audio voice professionals read a book. This is read by the author and is paced in a calm, and intentional pace for the listener to relate to the information, process it and retain it. He gives example stories of fictional people in a variety of situations (many of which I had not thought about) that need to be navigated through carefully. Definitely an excellent resource for small nonprofits who are just getting started or who are needing a refresher to move to another level of growth and momentum.

As a guy who plans on opening his own non profit organization, I appreciate all the words of wisdomfrom a guy who speaks with the voice of experience. I was surprised and pleased that part of hisadvice is to avoid big events as big money losers. He is also wise in counseling to have a boardwith a wide variety of professions and life experiences. All in all a recommended read for anyonein a non profit or considering one.The reviewer is the author of the Kindle book entitled: Sex Education for AdultsSecrets To Amazing Sex and Happily Ever After Too

Love this book. Easy to read and straight to the point. Very helpfully. We are apparently a tiny non-profit. This shed some light on many good things. Like that a small non-profit had a annual budget if $1,000,000 a year. So like I said we must be a tiny or micro non-profit. Lol.

I am a new fundraising coordinator for a small non-profit, and my experience is on the other side of the table, as a grant administrator. This book has given me a great framework for planning and implementing a fundraising initiative at my small non-profit, beginning with a goal of 100% board donors. He also covers small donations, direct mail, and cultivating relationships with businesses and individuals for large donations. A lot of what he says was common sense to me, but it's good to have it confirmed by someone who seems to know what he's talking about! Plus he gives real examples of how to implement those common sense things. One of my favorite pieces of advice was not to "buy" donations with swag. We give away far too much stuff to attract donations and I bet a lot of it is just a waste of our money. Another of my goals since reading this book is to keep more of what we raise, and not buying donations is number one on the to do list.The book is easy to read, very accessible, and like the other reviewer I'm recommending it to my director and other staff at my organization. It's a great asset to anyone who's inexperienced at fundraising.

I'll confess, first of all, that I bought this book becausea) I'm researching the nonprofit Kindle marketplace on amazon, andb) I've written a book of my own targeted to "small shop fundraisers," Simple Development Systems, that I sell from my site.That said, this is a terrific little book that should be on the bookshelf of every start-up nonprofit. Erik knows what it's like to "do it all" in a one-person shop - that's where he came from. He's got solid advice on board giving, coaching your board to make an ask, understanding donor behavior and knowing your best donor, paying attention to those little things (like expiring credit cards), developing a mailing, and more. A nice little guide - highly recommended!

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